Galeries Lafayette
Why does fashion take itself so seriously?
The Galeries Lafayette is more than just a fashion store. With constant excitement and events, it has become a hub of entertainment for everyone.
We set out to revive the joyful essence of fashion, celebrating its vibrant and diverse personalities.
CREDITS
Agency : DDB° Paris
Client : Galeries Lafayette
Creatives : Jeanne Taillard / Timothy Alexandre
Executive Creative Director : Alexander Kalchev
Photographer : Lee Wei Swee
Stylist : Imruh Asha
Producer : Pia Scheinder
Account director : Louise Riu / Louise Cassola